World of Warcraft has shown itself to be a resilient game. Once riding high on the subscriber numbers of the Wrath of the Lich King Expansion, the number of people paying their $15 a month has dropped off pretty steadily. After receiving an uptick of people paying up last year, it seems Blizzard’s title is back on the slow decline. Back in July, Blizzard said during an Activision earnings call that the game had lost some 600,000 subscribers, going from 8.3 million to 7.7 million. The earnings call today also reported a loss in subscribers, but nothing remotely as dire. World of Warcraft went from 7.7 million subscribers, to 7.6 million. While it sucks that 100,000 people are no longer paying their $15 a month (me being one of those people), that is still a lot of people paying for the privilege of snagging 15 moose pelts for a walrus man.
On the upside though, over 1 million people have pre-ordered the next WoW expansion, Warlords of Draenor. No doubt a lot of people did it for the Level 90 boost that comes with it, but that is exactly the kind of bonus that would get a lot of WoW fans buying early. If the pre-order number is any indication, it seems Blizzard will probably be reporting a good uptick in subscribers when Warlords of Draenor is eventually released.
Source: Game Informer